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LSU researchers awarded NSF funding to address infrastructure … – 10/12 Industry Report

Longstanding challenges to the power grid and other critical infrastructure might begin to be resolved more quickly through quantum computing with the aid of LSU researchers, thanks to a $500,000 grant from the National Science Foundation.

LSU electrical and computer engineering and physics researchers will use the award to develop computer algorithms targeting issues that historically have been difficult to solve efficiently, such as optimizing power flow, planning for transmission network expansion, diagnosing faults, and ensuring grid resilience.

The research involving new developments in the field of quantum computing will enable multiple potential solutions being worked on at the same time, leading to an exponential speedup in solving complex optimization problems, according to the announcement..

We can achieve faster responses to changing energy demands; reduce operational costs; integrate renewable energy sources more effectively; and ultimately create a more stable, cost-efficient, and environmentally-friendly energy system, benefiting society as a whole, says Amin Kargarian, associate professor of electrical and computer engineering.

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Ethereum Co-founder Buterin Exits MakerDAO Position Amid CEO’s Vision For Solana Integration – Benzinga

Vitalik Buterin, co-founder of Ethereum ETH/USD, has offloaded his entire MakerDAO MKR/USD token holdings.

What Happened: Themove closely follows news fromMakerDAO's top brass about a potential pivot towards the SolanaSOL/USD blockchain.

Ethereum's mastermind,Buterin, recently cashed out 500 MakerDAO tokens, securing a handsome 353 ETH, which translates to a value of nearly $580,000. Thestrategic exit coincides with a significant disclosure from MakerDAO's helm, The Block reported.

Rune Christensen, the CEO and co-founder of MakerDAO, unveiled in a recent post the company's consideration oftransitioning to a fresh blockchain platform, possibly inspired by Solana. If this transition materializes, it would signify a departure from Ethereum's Solidity framework to Solana's Rust-centric architecture.

Also Read:Vitalik Buterin Stakes 'Small Portion' Of ETH Citing Safety Concerns, Cardano Creator Chimes In

Christensen's rationale for gravitating towardSolana is rooted in three factors: Solana's advanced technical framework;its ecosystem's robustness, especially in the aftermath of the "FTX blowup;"and the track record of successful Solana offshoots, like the Pyth Network.

Join Benzinga's Future of Crypto in NYC on Nov. 14, 2023 to stay updated on trends like AI, regulations, SEC actions & institutional adoption in the crypto space.Secure early bird discounted tickets now!

He reportedly articulated a scenario where NewChain could emerge as a pivotal link between Ethereum and Solana, thereby enhancing the synergy of the multichain landscape. Additionally, Cosmos is being evaluated as an alternative foundation for NewChain.

At present, MakerDAO's dai stablecoin is positioned as the third dominant USD-pegged stablecoin, with a circulation of $3.9 billion. Yet, it remains overshadowed by the market behemoth, Tether (USDT), which commands a supply north of $82.9 billion.

Buterin's tryst with MakerDAO tokens began in April 2018, when he invested in 1071 MKR tokens at a rate of $905 apiece.

Now Read:Ethereum At A Crossroads: Vitalik Buterin Points To Three Make-Or-Break Transitions

This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

Photo: Shutterstock

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Vitalik Buterin Sells All his $500K+ MKR Tokens; A Retaliation? – The Coin Republic

In a recent statement, the founder of MakerDAO, Rune Christensen, advocated for the consideration of Solana as the potential foundation for his protocols upcoming blockchain, NewChain. He cited Solanas technical excellence and optimization as compelling reasons for this proposition.

Shortly after the blog post, Buterin liquidated his entire holdings of 500 MKR tokens using the CoW protocol. According to data from the Arkham Intelligence dashboard, these sales resulted in a total of 353 ETH being acquired.

This sale marks the first instance of Buterin selling MKR tokens since 2021 when he made a charitable donation of 100 MKR tokens to the Indian Covid relief fund.

In April 2018, Buterin acquired 1,071 MKR tokens when they were valued at $905 each. Given the current trading price of $1,127 per token, its evident that Buterin has realized a substantial profit on his holdings.

While theres speculation that this sale might be a retaliatory action, it seems unlikely, especially considering Buterins past support for the Solana network. It appears that Buterins move was, ostensibly, a response to a blog post by MakerDAOs co-founder.

In the blog post, Christensen conveyed his interest in potentially forking from the Solana blockchain, which utilizes a Rust-based codebase, indicating a potential shift away from the existing Ethereum platform, which is based on Solidity.

Christensen laid out three key rationales for favoring Solanas codebase for NewChain.

First and foremost, he lauded the technical quality of Solanas codebase, highlighting its efficiency and optimization. He argued that this aligns seamlessly with the goals of NewChain, which is dedicated to resolving the technical challenges faced by MakerDAO.

He further explained that the Solana codebase is well-crafted and benefits from being developed after the complexities and challenges inherent in blockchain technology have already been well-understood. This aligns perfectly with the primary goal of NewChain, which is to rectify the technical issues and debt within the MakerDAO ecosystem.

Additionally, Christensen emphasized Solanas resilience and its track record of successfully overcoming challenges, such as the recent FTX incident. He noted that the Solana ecosystem offers access to a high-caliber talent pool and presents cost-effective avenues for the development and long-term maintenance of NewChain.

Lastly, Christensen pointed out that Solanas codebase has already been effectively forked and adjusted to operate as application chains. He proposed that MakerDAO could consider a similar approach when developing NewChain.

Vitalik Buterin, co-founder of Ethereum, has a track record of selling his digital asset holdings. In August, he sold 600 Ether, valued at around $1 Million, using Coinbase. This action garnered significant attention from market observers, who speculated that it contributed to downward pressure on Ethers price, especially during a period when the cryptocurrency was facing challenges.

Earlier in March 2023, Buterin transferred 200 ETH to Kraken, a cryptocurrency exchange. During this same period, he also disposed of several unwanted altcoins, trading them for a total of 439.25 ETH.

Steve Anderson is an Australian crypto enthusiast. He is a specialist in management and trading for over 5 years. Steve has worked as a crypto trader, he loves learning about decentralisation, understanding the true potential of the blockchain.

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Why The Shiba Inu Price Cannot Realistically Get To $0.001 – NewsBTC

In the last crypto bull market spanning from 2020-2021, the price of Shiba Inu ran as high as $0.00008. Due to the high euphoria at the time, expectations rose rapidly around the meme coin, leading to calls for SHIB at $0.001. However, this target remains as unrealistic today as it was back then and this report dives into the reason why.

The Shiba Inu community officially kicked off its burning initiative back in 2022 which SHIB tokens being sent to dead addresses weekly. However, despite being roughly a year in the making, the total number of SHIB tokens burned so far has been next to negligible in the grand scheme of things.

Shibburn, a Shiba Inu burn tracking website, shows that a total of 410,658,326,324,061 tokens have been burned since the first burn. This accounts for a little over 46% of the maximum total supply of more than 999 trillion tokens. But even more interesting is the fact that the community burn makes up less than 1% of the total burned figure.

The vast majority of the burned figure mentioned above comes from the burn carried out by Ethereum founder Vitalik Buterin. The Shiba Inu founders had sent half of the tokens supply to Buterin, who then donated 50 billion SHIB to an Indian COVID relief fund and sent the rest to a burn address.

Buterins transaction carried over 410 trillion tokens and was the first-ever recorded SHIB burn event. Given that the SHIB burned so far is sitting at 410,658,326,324,061, it means the community burn over the last year makes up around 0.15% of the total burned tokens.

The point of the Shiba Inu community burn was to encourage the rapid reduction of the SHIB supply. With the supply of the token so high, it has served as a hindrance for it to reach higher prices compared to its fiercest rival Dogecoin.

The community burn is not removing tokens from circulation as fast as is needed, stalling the potential of SHIBs price hitting $0.001. Realistically, for SHIB to rise as high as $0.001, at least 80% of its supply would have to be burned to make this an attainable goal. This means removing hundreds of trillions of tokens from circulation just like Buterin did with his burn.

However, given that most of the remaining SHIB supply is already in circulation, meaning in the hands of millions of holders, such a large burn is impossible. This is because investors would not want to burn large chunks of their holdings, which is the same as throwing dollar bills in an open flame.

Unfortunately, this means the price of the meme coin will likely not reach $0.001 given that its current circulating supply sits at over 579 trillion, even more than the portion of supply already burned.

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Top 3 Price Prediction Bitcoin, Ethereum, Ripple: Possible moves as BTC goes back to consolidation mode – FXStreet

Bitcoin (BTC) price is back to consolidation after the recent Grayscale-infused data provided market impales. Ethereum (ETH) price is following in a path almost similar to BTC, but Ripple (XRP) price would not yield.

The developer or creator of each cryptocurrency decides on the total number of tokens that can be minted or issued. Only a certain number of these assets can be minted by mining, staking or other mechanisms. This is defined by the algorithm of the underlying blockchain technology. Since its inception, a total of 19,445,656 BTCs have been mined, which is the circulating supply of Bitcoin. On the other hand, circulating supply can also be decreased via actions such as burning tokens, or mistakenly sending assets to addresses of other incompatible blockchains.

Market capitalization is the result of multiplying the circulating supply of a certain asset by the assets current market value. For Bitcoin, the market capitalization at the beginning of August 2023 is above $570 billion, which is the result of the more than 19 million BTC in circulation multiplied by the Bitcoin price around $29,600.

Trading volume refers to the total number of tokens for a specific asset that has been transacted or exchanged between buyers and sellers within set trading hours, for example, 24 hours. It is used to gauge market sentiment, this metric combines all volumes on centralized exchanges and decentralized exchanges. Increasing trading volume often denotes the demand for a certain asset as more people are buying and selling the cryptocurrency.

Funding rates are a concept designed to encourage traders to take positions and ensure perpetual contract prices match spot markets. It defines a mechanism by exchanges to ensure that future prices and index prices periodic payments regularly converge. When the funding rate is positive, the price of the perpetual contract is higher than the mark price. This means traders who are bullish and have opened long positions pay traders who are in short positions. On the other hand, a negative funding rate means perpetual prices are below the mark price, and hence traders with short positions pay traders who have opened long positions.

Bitcoin (BTC) price has fallen back to its longstanding range bound movement, coiling up around the $25,824 level. Two outcomes are likely after such a move, a break north or south. Currently, the odds favor the downside and BTC could draw nearer to the $24,995 support level and extend the losses to the psychological $24,000.

In the dire case, Bitcoin price could dip into the demand zone between $21,711 and $20,155. This outlook draws inspiration from the Relative Strength Index (RSI), currently declining to show falling momentum. Similarly, the histogram bars of the Awesome Oscillator flash red to suggest a presence of bears in the market.

BTC/USDT 1-day chart

Conversely, a renaissance by the bulls could alter the impending fate for Bitcoin price, with a possible foray back above the psychological $28,000, level last tested on August 29. Increased buyer momentum could send the flagship crypto past the $29,692 barricade, or in a highly bullish case, shatter the $31,518 obstacle.

Also Read: Bitcoininvestors expect more downside, Vitalik Buterin sells his MKR holdings

Ethereum (ETH) price is barely holding above the $1,630 support level, even as BTC shows weakness. Increased seller momentum could send the price lower, potentially breaching the $1,522 support level. A decisive flip of this buyer congestion level into resistance would solidify the downtrend for the short term and mark a 5% landslide.

Like BTC, the momentum indicators point to a similar outcome as momentum is steadily declining and the RSI could soon activate a signal to sell ETH when it crosses below the signal line (yellow band). Traders heeding this call would bode poorly for ETH.

ETH/USDT 1-day chart

On the other hand, late or sidelined investors could salvage Ethereum price from the impending slump, with a possible move above the $1,701 resistance level. Increased buying pressure from this level could see ETH ascend to confront the mid-August highs around $1,835, or in the highly ambitious cases, attempt to break from current gloom by making a strong reach above $2,008.

Also Read: EthereumCancun upgrade development is on track, testing phase comes next

Ripple (XRP) price is nurturing a uptrend that could materialize if early profit takers keep their profit appetite in check. The token boasts three successive green candlesticks, pointing to bulls gaining ground.

Increased buying pressure could sustain the uptrend, sending Ripple price above the immediate hurdle at $0.5667, which stands as multi-month resistance level barring two equal highs and therefore significant.

Higher, Ripple price would have a shot at reclaiming the ground lost after the July 13 ascent, first breaching the $0.6840 level before taking back control with a solid move above the $0.8193 resistance level.

Noteworthy the RSI had executed a bullish crossover, moving above the signal line in an attempt to siren a buy signal. Traders harkening to this call could enhance the uptrend for Ripple price. The AO makes the bullish outlook stronger, with the histogram bars soaking in green and edging toward the midline. This adds credence to the bullish outlook.

XRP/USDT 1-day chart

On the other side, early profit takers from XRP holders who are incurring losses at current price or breaking even and looking for early exits to escape losses could sell the remittance token, so much so that the demand zone between $0.5040 and $0.4600 fails to hold as support. A decisive break below the mean threshold (midline of demand zone marked in blue) would invalidate the bullish thesis, exposing XRP to an extrapolated slump toward the $0.4191 support level.

Breaking:Ripple files opposition to SECs motion to certify interlocutory appeal

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Top 3 Price Prediction Bitcoin, Ethereum, Ripple: Possible moves as BTC goes back to consolidation mode - FXStreet

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Data mining of structured radiology reports yields advantageous … – Health Imaging

Datapoints contained in structured radiology reports can be readily mined to guide decisions around long-term clinical, business and population-health aims, according to a study conducted in Germany and published in Abdominal Radiology [1].

The project examined the approach as applied to a cohort of patients with kidney stones, but the authors suggest their technique is likely generalizable to various other diagnoses.

Among the decisions and planning that such mined data might inform, the team names quality assurance, radiation protection, and scientific and economic investigations.

These possibilities add to the long list of advantages of structured reporting over free-text reporting and underline the necessity of structured reporting usage, the authors write before acknowledging one significant caveat:

Structured reporting in routine practice may be elaborate since it requires radiologists to adapt to reporting templates that have to be filled using a mouse and keyboard rather than a dictation system.

For the study, interventional radiologist Tobias Jorg and colleagues at Johannes Gutenberg University Mainz investigated numerous aspects of kidney stones by mining data from the structured radiology reports of 2,028 patients. All underwent abdominopelvic CT for suspected urolithiasis, a common condition in which stones move from the kidneys to the ureters, the bladder and, finally, the urethra.

Some 72% of the cohort proved positive for urolithiasis, a figure for which the authors credit the astuteness of the referring clinicians. The sex distribution was 2.3 men for each woman, the median age was 50, and the median stone count was one.

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Postdoctoral Research Fellow in Graph Data Mining job with … – Times Higher Education

We are looking for an outstanding early career academic with an excellent track record of research in Graph Data Mining. The successful applicant will be expected to supervise Higher Degree Research students as well as leading and collaborating on research projects in Computer Science. Candidates with relevant research experience in Graph Neural Networks, Graph-Level Learning, Graph Mining and Brain Networks are strongly encouraged to apply.

The successful candidate will demonstrate an excellent track record in research, as well as personal and professional skills that can enable service and leadership contributions that will help to strengthen the impact and reputation of the University.

About Us

You will be joining a growing School of Computing with a fast-rising reputation (top 130, in 2024 QS World University Rankings). The School is currently the home of 42 academic staff and more than 100 research students, and an ever-growing cohort of undergraduates and postgraduate coursework students. The School offers a broad range of cutting edge undergraduate and postgraduate courses and is home to a dedicated computing precinct with state of the art computer and specialised teaching labs.

For more information about the Faculty, please visit https://www.mq.edu.au/faculty-of-science-and-engineering.

How to Apply

To be considered for this position, please apply online by submitting your CV and a separate document responding to the selection criteria below:

Essential Criteria

Salary Package: Level A Step 6 (PhD) from $97,621 - $104,622 p.a., plus 17% employer's superannuation and annual leave loading.

Appointment Type: Full-time, fixed term for 1.5 years.

Enquiries: Dr. Jia Wu, School of Computing at jia.wu@mq.edu.au

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Two Key Genes Revealed in Chemotherapy Resistance – Neuroscience News

Summary: Researchers identified two genes NEK2 and INHBA responsible for causing chemotherapy resistance in head and neck cancer patients. Remarkably, when these genes are silenced, previously resistant cancer cells begin responding to chemotherapy.

From a chemical library, the team pinpointed two substances (Sirodesmin A and Carfilzomib) that can target these genes, making resistant cells vastly more receptive to the chemotherapy drug cisplatin.

This groundbreaking study paves the way for more personalized cancer treatments, offering hope to patients resistant to conventional therapies.

Key Facts:

Source: Queen Mary University London

Scientists from Queen Mary University of London have discovered two new genes that cause head and neck cancer patients to be resistant to chemotherapy, and that silencing either gene can make cancer cells previously unresponsive to chemotherapy subsequently respond to it.

The two genes discovered actively work in most human cancer types, meaning the findings could potentially extend to other cancers with elevated levels of the genes.

The researchers also looked through a chemical library, commonly used for drug discovery, and found two substances that could target the two genes specifically and make resistant cancer cells almost 30 times more sensitive to a common chemotherapy drug called cisplatin.

They do this by reducing the levels of the two genes and could be given alongside existing chemotherapy treatment such as cisplatin. One of these substances is a fungal toxin Sirodesmin A and the other Carfilzomib comes from a bacterium.

This shows that there may be existing drugs that can be repurposed to target new causes of disease, which can be cheaper than having to develop and produce new ones.

The research, led by Queen Mary and published inMolecular Cancer, is the first evidence for the genes NEK2 and INHBA causing chemoresistance in head and neck squamous cell carcinoma (HNSCC) and gene silencing of either gene overturning chemoresistance to multiple drugs.

The scientists first used a method known as data mining to identify genes that may be affecting tumour responsiveness to drug therapy. They tested 28 genes on 12 strains of chemoresistant cancer cell lines, finding 4 significant genes that were particularly responsive that they then investigated further and tested multidrug-resistance.

Dr Muy-Teck Teh, senior author of the study from Queen Mary University of London, said:These results are a promising step towards cancer patients in the future receiving personalised treatment based on their genes and tumour type that give them a better survival rate and treatment outcome.

Unfortunately, there are lots of people out there who do not respond to chemotherapy or radiation. But our study has shown that in head and neck cancers at least it is these two particular genes that could be behind this, which can then be targeted to fight against chemoresistance.

Treatment that doesnt work is damaging both for the NHS and patients themselves. There can be costs associated with prolonged treatment and hospital stays, and its naturally extremely difficult for people with cancer when their treatment doesnt have the results they are hoping for.

90% of all head and neck cancers are caused by HNSCCs, with tobacco and alcohol use being key associations. There are12,422 new cases of head and neck cancer each year, and the overall 5-year survival rate of patients with advanced HNSCC is less than 25%. A major cause of poor survival rates of HNSCC is because of treatment failure that stems from resistance to chemotherapy and/or radiotherapy.

Unlike lung and breast cancer patients, all HNSCC patients are treated with almost the same combinations of treatment irrespective of the genetic makeup of their cancer.

Author: Laurence LeongSource: Queen Mary University LondonContact: Laurence Leong Queen Mary University LondonImage: The image is credited to Neuroscience News

Original Research: Open access.Identification of multidrug chemoresistant genes in head and neck squamous cell carcinoma cells by Muy-Teck Teh et al. Molecular Cancer

Abstract

Identification of multidrug chemoresistant genes in head and neck squamous cell carcinoma cells

Multidrug resistance renders treatment failure in a large proportion of head and neck squamous cell carcinoma (HNSCC) patients that require multimodal therapy involving chemotherapy in conjunction with surgery and/or radiotherapy. Molecular events conferring chemoresistance remain unclear.

Through transcriptome datamining, 28 genes were subjected to pharmacological and siRNA rescue functional assays on 12 strains of chemoresistant cell lines each against cisplatin, 5-fluorouracil (5FU), paclitaxel (PTX) and docetaxel (DTX).

Ten multidrug chemoresistance genes (TOP2A, DNMT1, INHBA, CXCL8, NEK2, FOXO6, VIM, FOXM1B, NR3C1 and BIRC5) were identified. Of these, four genes (TOP2A, DNMT1, INHBA and NEK2) were upregulated in an HNSCC patient cohort (n=221). Silencing NEK2 abrogated chemoresistance in all drug-resistant cell strains. INHBA and TOP2A were found to confer chemoresistance in majority of the drug-resistant cell strains whereas DNMT1 showed heterogeneous results.

Pan-cancer Kaplan-Meier survival analysis on 21 human cancer types revealed significant prognostic values for INHBA and NEK2 in at least 16 cancer types. Drug library screens identified two compounds (Sirodesmin A and Carfilzomib) targeting both INHBA and NEK2 and re-sensitised cisplatin-resistant cells.

We have provided the first evidence for NEK2 and INHBA in conferring chemoresistance in HNSCC cells and siRNA gene silencing of either gene abrogated multidrug chemoresistance. The two existing compounds could be repurposed to counteract cisplatin chemoresistance in HNSCC.

This finding may lead to novel personalised biomarker-linked therapeutics that can prevent and/or abrogate chemoresistance in HNSCC and other tumour types with elevated NEK2 and INHBA expression. Further investigation is necessary to delineate their signalling mechanisms in tumour chemoresistance.

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The Global Mining Drills Market is forecasted to grow by USD 5267.61 mn during 2022-2027, accelerating at a CAGR of 7.61% during the forecast period -…

ReportLinker

Global Mining Drills Market 2023-2027. The mining drills market is forecasted to grow by USD 5267.61 mn during 2022-2027, accelerating at a CAGR of 7.61% during the forecast period.

New York, Sept. 04, 2023 (GLOBE NEWSWIRE) -- Reportlinker.com announces the release of the report "Global Mining Drills Market 2023-2027" - https://www.reportlinker.com/p05242276/?utm_source=GNW The report on the mining drills market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increase in demand for precious metals, rise in demand for housing projects globally, and growing mineral and metal exploration activities.

The mining drills market is segmented as below:By Product Hydraulic breakers Rock breakers Crawler drills Rotary drills

By Application Surface mining drills Underground mining drills

By Geography APAC North America Europe South America Middle East and Africa

This study identifies the rise in automation in mining as one of the prime reasons driving the mining drills market growth during the next few years. Also, increase in environment-friendly mining equipment and processes and increasing demand for customized mining drills will lead to sizable demand in the market.The report on the mining drills market covers the following areas: Mining drills market sizing Mining drills market forecast Mining drills market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading mining drills market vendors that include Atlas Copco AB, Boart Longyear Ltd., Caterpillar Inc., FLSmidth and Co. AS, FURUKAWA Co. Ltd., Geodrill Ltd., Hitachi Ltd., Komatsu Ltd., Matrix Design Group LLC, Metso Outotec Corp., Murray and Roberts Holdings Ltd., Robit Plc, ROCKMORE International Inc., Sandvik AB, Sulzer Management Ltd., TEI Rock Drills, and Universal Field Robots. Also, the mining drills market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.Read the full report: https://www.reportlinker.com/p05242276/?utm_source=GNW

About ReportlinkerReportLinker is an award-winning market research solution. Reportlinker finds and organizes the latest industry data so you get all the market research you need - instantly, in one place.

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The Global Mining Drills Market is forecasted to grow by USD 5267.61 mn during 2022-2027, accelerating at a CAGR of 7.61% during the forecast period -...

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Business intelligence technology and e-commerce | Mint – Mint

Business Intelligence (BI) plays a critical role in assisting organizations to make informed decisions and gain a competitive edge in todays dynamic business environment. With the increasing significance of e-commerce as a business medium, BI has undergone continuous transformation to meet the evolving needs of the industry. The evolution of BI started from its roots in Management Information Systems (MIS) and progressed to the integration of external data and advanced analytical capabilities. The goal is to provide current and relevant information for businesses to thrive in challenging economic times.

A Business Intelligence process involves transforming data into information and subsequently into knowledge that can be used for decision-making. Technology and human capital both played pivotal roles in leveraging data to gain a competitive advantage. BI is a diverse field encompassing data analysis, data mining, querying, and management reporting. Its primary purpose is to support a wide range of business applications and aid strategic decision-making in organizations.

Personalized Marketing: Customer segmentation is essential for delivering tailored marketing strategies that result in higher conversion rates and customer satisfaction. BI tools like Tableau, Power BI, Quik Sense, Google Analytics, Adobe Analytics, RapidMiner, and Domo allow businesses to segment their audiences based on buying behaviour, demographics and preferences.

Inventory Management: Effective inventory management is essential for ensuring that a business has the right amount of inventory on hand to meet customer demand while minimizing carrying costs and preventing overstock or stockouts. By analysing previous sales data and market patterns, BI solutions like as Microsoft Power BI, Oracle BI, Looker, Sisense, and Zoho Analytic aid with future trends and demand forecasting.

Conversion Rate Optimization: Google Analytics, Adobe Analytics, Mixpanel, Heap Analytics, Crazy Eggs, and Hotjar are some of the most popular tools for identifying bottlenecks in the purchasing process by analysing user behaviour on e-commerce platforms. These insights aid in the optimisation of websites for improved conversion rates, converting users into consumers.

Competitive Insights: The macro environment like competitors is equally crucial in driving the business. SimilarWeb, SEMrush, SpyFu, Alexa, and Crayon are BI tools that provide eCommerce organisations with insight into their competitors' strategies. Businesses may stay competitive by keeping track of competitor pricing, product offerings, and customer reviews.

The success of BI initiatives depends on several factors which include user access, cross-functional integration, data quality, leadership commitment, analytical decision-making ability, flexibility, and user satisfaction. A holistic approach to BI implementation is crucial for transforming business processes and achieving organizational goals.

With the constant evolution of BI technologies and the availability of large data resources, organizations can gain a competitive edge by harnessing data-driven insights and enabling them to respond quickly to market shifts. As the business landscape continues to change rapidly, BI will continue to be the driving engine for e-commerce businesses, enabling them to adapt, innovate, and excel in their endeavours.

(Ashish Kumar Biswas is assistant professor at NMIMS, Hyderabad)

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