This is Why and How Google Will Kill its Business Model – Medium

The Rara AVIS Reason Behind Their Intentions

If you cant beat it, join it.

Thats how the saying goes, and thats precisely what our dear friend Google is doing regarding AI.

But, weirdly enough, Google is taking it to the extreme, purposely contributing to the demise of its ad-base revenue model, one of the most successful businesses in the history of capitalism and the cash cow behind its trillion-dollar business.

However, you shouldnt fear for Googles integrity, this is the plan all along.

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Anyone who follows the AI industry will probably agree on the fact that were approaching the death of Internet search as we know it.

And Google knows it too.

Undeniably, using ChatGPT or Claude is much quicker and more convenient than doing link-based searches.

Thus, Google had two options:

As Googles execs arent dumb, theyve naturally gone for the second option.

In fact, theres no company in the world right now more heavily focused on disrupting search with AI than, ironically, Google.

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This is Why and How Google Will Kill its Business Model - Medium

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