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Methodology

This tracker relies on data collected quarterly through Morning Consults proprietary survey research capabilities. The interviews are conducted online, and the data are weighted to approximate a representative sample of U.S. adults based on gender, educational attainment, age, race and region. Results from the full survey have a monthly sample size of 4,400 U.S. adults and an unweighted margin of error of +/- 1 percentage point.

In October 2022, Morning Consult changed the survey frequency of our Cryptocurrency Insights Hub. To request monthly data from January 2022 to August 2022, please reach out to[emailprotected].

About Morning Consult

Morning Consult is a global decision intelligence company changing how modern leaders make smarter, faster, better decisions. The company pairs its proprietary high-frequency data with applied artificial intelligence to better inform decisions on what people think and how they will act. Learn more atmorningconsult.com.

Email[emailprotected]to speak with a member of the Morning Consult team.

The author would like to thank Charlotte Principato and Jaime Toplin for their contributions to this research.

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Tracking Cryptocurrency Adoption and Consumer Sentiment - Morning Consult Pro