In a week already marked with controversy after Google Cloud accidentally deleted the entire account of Australian pension fund UniSuper, the tech giant has stumbled again.

At 15:22 PT last Thursday, a maintenance automation, intended to shut down an unused network control component at a single location, malfunctioned.

Instead of targeting only one site, the process inadvertently affected around 40 locations, taking many customers offline in the process.

The blunder led to nearly three hours of downtime, disrupting 33 Google Cloud Services for affected users including high-profile offerings like the Compute Engine and Kubernetes Engine.

Some of the issues included the provision of new VM instances without network connectivity, VM migrations and restarted systems losing connection, and configurations like firewalls and network load balancers not updating.

Operations reliant on Google Cloud Engine VMs were severely impacted during the few hours, until the incident concluded at 18:10 PT, just in time for the weekend.

Google attributed the outage to a bug in the automation tool used for the maintenance. A network status page reads: Google engineers restarted the affected component, restoring normal operation.

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The cloud hosting giant added: We extend our sincerest apologies for the service interruption incurred as a result of this service outage.

Just over a week before, services like Google Big Query and Google Compute Engine were taken offline during what Google described as an unplanned power event caused by a power failover due to a utility company outage.

The previous week, Google also hit the headlines for accidentally deleting UniSupers account in a one-of-a-kind occurrence, a company that had an estimated $124 billion in funds under management last summer.

For now, businesses and users alike remain on edge, hoping that Google Cloud puts in the work to prevent other similar outages.

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Google Cloud has just knocked a load of customers offline for the second time this month - TechRadar

Cloud Storage Market

The cloud storage market has experienced significant growth over the past decade, driven by the increasing adoption of cloud-based solutions across various industries. Companies are increasingly leveraging cloud storage services to store, manage, and access their data securely and efficiently. This growth is fueled by several factors, including the rising volume of digital data generated by businesses, the need for scalable and cost-effective storage solutions, and the widespread adoption of mobile and remote work practices. Additionally, advancements in cloud technology, such as improved security measures, enhanced data management capabilities, and the availability of high-speed internet connectivity, have further accelerated the adoption of cloud storage solutions.

As the demand for cloud storage continues to rise, the market landscape has become increasingly competitive, with numerous vendors offering a wide range of services and solutions. Established players like Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP) dominate the market, providing robust infrastructure and a comprehensive suite of storage services. However, smaller players and niche providers are also gaining traction by offering specialized services tailored to specific industries or use cases. Additionally, the emergence of hybrid and multi-cloud strategies, where organizations utilize a combination of public and private cloud environments, is reshaping the market dynamics and driving further innovation in cloud storage technologies. Overall, the cloud storage market is poised for continued growth as businesses increasingly prioritize agility, scalability, and cost efficiency in managing their data assets.

Get to Know More About This Market Study:https://www.maximizemarketresearch.com/market-report/global-cloud-storage-market/3484/

Cloud Storage Market Report Scope and Research Methodology A comprehensive cloud storage market report typically encompasses a wide range of factors, including market size, growth trends, key drivers and challenges, competitive landscape, and future outlook. The scope of such a report may span various segments of the cloud storage market, such as storage type (public, private, hybrid), deployment model (IaaS, PaaS, SaaS), service type (object storage, file storage, block storage), industry verticals (IT & telecom, BFSI, healthcare, retail, etc.), and geographical regions. Additionally, the report may delve into emerging trends like edge computing, AI-driven storage management, and regulatory considerations impacting the cloud storage market. The research methodology employed in compiling such a report typically involves primary research, including interviews with industry experts, surveys, and observations, as well as secondary research, which entails gathering data from reputable sources such as industry reports, company websites, press releases, and government publications. Through a combination of quantitative analysis, qualitative insights, and expert opinions, these reports provide valuable insights and actionable intelligence for businesses, investors, and other stakeholders operating in or interested in the cloud storage market.

In terms of research methodology, conducting a comprehensive cloud storage market report involves a systematic approach to data collection, analysis, and validation. Researchers typically begin by defining the scope and objectives of the study, identifying relevant data sources, and formulating research questions or hypotheses. Primary research methods may include surveys, interviews, focus groups, and observations to gather firsthand insights from industry professionals, customers, and other stakeholders. Concurrently, secondary research is conducted to gather existing data, market reports, scholarly articles, and other relevant literature. Data analysis techniques such as statistical analysis, trend analysis, and forecasting are then applied to interpret the collected data and derive meaningful insights. Finally, the findings are synthesized, and the report is prepared, ensuring accuracy, objectivity, and relevance to provide a comprehensive understanding of the cloud storage market landscape.

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Cloud Storage Market Regional Insights

Regional insights play a crucial role in understanding the dynamics of the cloud storage market, as adoption trends, regulatory frameworks, and infrastructure vary significantly across different geographical regions. North America, with its highly developed IT infrastructure and early adoption of cloud technologies, has emerged as a dominant force in the global cloud storage market. The region is home to several major cloud service providers and tech giants, driving innovation and fueling demand for cloud storage solutions across industries. Moreover, stringent data protection regulations and growing concerns around cybersecurity have further accelerated the adoption of cloud storage services in North America, particularly in sectors such as healthcare, finance, and government.

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Cloud Storage Market Segmentation

by Component

Solutions Services

by Application

Primary Storage Backup and Disaster Recovery Archiving

by Deployment Type

Public Private Hybrid

by Vertical

BFSI IT and ITeS Telecommunications Healthcare and Life Sciences Media and Entertainment Consumer Goods and Retail Manufacturing Government and Public Sector Energy and Utilities Others

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Cloud Storage Market Key Players

Amazon Web Services, Inc (US) Google (US) Microsoft (US) IBM (US) Wasabi (US) Oracle (US) Rackspace Technology (US) Hewlett Packard Enterprise (US) Dell Technologies (US) Dropbox (US) VMware (US) NetApp (US) Hitachi Vantara (US) Scality (US) Citrix (US) DigitalOcean (US) Zadara (US) Cisco Systems, Inc. (US) Data direct Networks (US) MongoDB, Inc. (US) Alibaba Cloud (China) Tencent Cloud (china) Huawei (China) Fujitsu (Japan) UpCloud Ltd (Finland) pCloud (Switzerland) Degoo (Sweden) Rohde & Schwarz (Germany) Mecalux, S.A. (Spain)

Key questions answered in the Cloud Storage Market are:

What is Cloud Storage? What was the Cloud Storage market size in 2023? What is the growth rate of the Cloud Storage Market? Who are the key players in the Cloud Storage market? Who are the leading companies and what are their portfolios in Cloud Storage Market? What are the recent industry trends that can be implemented to generate additional revenue streams for the Cloud Storage Market? Which are the factors expected to drive the Cloud Storage market growth? What are the different segments of the Cloud Storage Market? What growth strategies are the players considering to increase their presence in Cloud Storage? What are the upcoming industry applications and trends for the Cloud Storage Market? What segments are covered in the Cloud Storage Market? What segments are covered in the Cloud Storage Market? What are the key opportunities in the market? What factors restrain the market growth?

Key Offerings:

Past Market Size and Competitive Landscape (2018 to 2022) Past Pricing and price curve by region (2018 to 2022) Market Size, Share, Size & Forecast by Different Segment | 2023-2030 Market Dynamics - Growth Drivers, Restraints, Opportunities, and Key Trends by Region Market Segmentation - A detailed analysis by segment with their sub-segments and Region Competitive Landscape - Profiles of selected key players by region from a strategic perspective o Competitive landscape - Market Leaders, Market Followers, Regional player o Competitive benchmarking of key players by region PESTLE Analysis PORTER's analysis Value chain and supply chain analysis Legal Aspects of Business by Region Lucrative business opportunities with SWOT analysis Recommendations

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Cloud Storage Market Set to Soar to $241.59 Billion by 2029 - openPR

OpenAI has announced its latest update to ChatGPT will include new integrations with top cloud storage drives to allow enterprise users to pull in files from Google Drive and OneDrive for additional context.

The improvements are planned to roll out over the course of the coming weeks, and will rely on the companys latest GPT-4o model.

Theres a catch, though, because free users will not benefit from the latest upgrades. Instead, Plus, Team and Enterprise users will be first in line, meaning youll need to fork out at least $20 per month if you want to be party to the enhancements.

As part of the upgrade, users will soon be able to access files from the cloud storage platforms via a new integration that should eliminate the need to download files and upload them manually to the chatbot.

OpenAI says that this allows ChatGPT to understand your [documents] more quickly.

Although free account holders will miss out on the tighter integration, all accounts will still be able to upload files directly into the window as is already the case.

Besides this handy addition, ChatGPT has also gained new interactive abilities with tables and charts. Clicking on a specific data entry, for example, will guide ChatGPT into providing more contextually aware responses.

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Using these two functionalities together, paying users will be able to generate, customize and interact with bar, line, pie, and scatter plot charts, before downloading them to use in presentations and documents.

Moreover, the companys new GPT-4o model, which accepts and generates any combination of text, audio, image, and video, is now rolling out across all tiers, including free accounts. However paying accounts will get access to more features.

Continued here:
Business ChatGPT users can now pull in files from Google Drive, OneDrive and more - TechRadar

Edgar Cervantes / Android Authority

TL;DR

There are many cloud storage and file-sharing services available, but most people stick to solutions from Apple, Google, and Microsoft for their daily needs. Apple iCloud, Google Drive, and Microsoft OneDrive perform the same general functions, but there are slight differences in features and approach. Microsoft has updated OneDrive to add offline capabilities, which rival Google Drive has had for a few years.

As announced by Microsoft, OneDrive on the web is getting offline mode. This mode will let you use OneDrive in your favorite browser even when you dont have an internet connection. Offline mode is rolling out globally to OneDrive work and school users.

Expectedly, you need to designate files and folders as available for offline access first. You can then access those files even when you dont have an internet connection. You can also free up local storage space by making your local files and folders online directly from OneDrive for the web. Both actions were previously available through File Explorer on Windows PC and Finder on Max, but you can now carry these out directly from OneDrive on your browser.

Microsoft says that OneDrives offline mode lets you open and interact with OneDrives Home, My files, Shared, Favorites, People, and Meeting views. You can view your folders, file names, and metadata. You can also use the My files view to rename, sort, move and copy files, though the changes will expectedly sync to OneDrive when you get back your internet connection.

Google Drive has had similar functionality for a few years now. You can select the make file available offline option to access the file without an internet connection in the future. Such functionality requires a bit of foresight, but it helps you easily work in a hybrid (online-offline) environment.

Have you tried out offline mode in Microsoft OneDrive? Let us know your experience in the comments below!

Continued here:
Microsoft OneDrive adds offline mode to web app to rival Google Drive - Android Authority

The growth were seeing across [Google] Cloud is underpinned by the benefit AI provides for our customers, Ruth Porat, president, chief investment officer and CFO, said during Google parent Alphabets first-quarter 2024 earnings call Thursday.

Google parent Alphabet credited its strong first fiscal quarter of the year to solid Google Search and Google Cloud revenue.

For the first quarter of 2024 ended March 31, Google Cloud, the worlds third largest cloud computing company, generated $9.57 billion, up an impressive 28 percent from $7.45 billion a year ago.

Google CEO Sundar Pichai said that cloud business continues to grow as the company brings the best of Google artificial intelligence to enterprise customers around the world.

Our differentiation in cloud begins with our AI Hypercomputer, which provides efficient and cost-effective infrastructure to train models. Today, more than 60 percent of funded GenAI startups and nearly 90 percent of GenAI unicorns are Google Cloud customers, Pichai said.

As an example of the momentum the company is seeing in cloud thanks to AI, the Google One offering, which bundles cloud storage, AI capabilities and other Google features in one shareable plan, has crossed more than 100 million paid subscribers. In the first quarter, Google also recently introduced a premium AI plan called Gemini Advanced.

[Related: Google Cloud Applying AI To Our Whole Partner Incentive Portfolio: Google Exec]

Google during its first-quarter 2024 earnings call Thursday pointed to popular brands such as Beyer, Mercedes Benz and Walmart that are seeing generative AI success with Google Cloud, Pichai said.

The company over the past eight months has launched more than 1,000 new products and features as part of the Google Cloud Platform.

Google Cloud was not profitable until the company reported in first-quarter 2023 that the segment had generated $191 million in operating income. Prior to that, the company was investing billions each quarter to expand its global cloud infrastructure and services reach.

Google Cloud generates its sales from the Google Cloud Platform, platform services, infrastructure and collaboration tools such as Google Workspace. It takes in revenue primarily from consumption-based fees and subscriptions from Google Cloud Platform services, Workspace tools and other services.

Ruth Porat, the companys president, chief investment officer and CFO, said that Google Clouds performance during the first quarter reflects strong demand for Google Cloud Platform infrastructure and offerings, as well as for Googles Workspace productivity tools.

The growth were seeing across cloud is underpinned by the benefit AI provides for our customers. We continue to invest aggressively while remaining focused on profitable growth, she said.

Gemini, Googles AI-powered agent, is built into Google Workspace tools, including Gmail, Docs and Sheets. Google recently introduced Gemini for Meetings and Messaging and Gemini for Workspace security.

Customers are choosing Workspace because they have deep trust in our powerful security and privacy features. Our cloud business is now widely seen as the leader in cybersecurity, Pichai added.

Google announced earlier this month that it would be consolidating the teams that focus on building AI models across Google Research and Google DeepMind in a move the company said would further accelerate progress in AI.

Google Cloud, which delivered operating income of $900 million during the quarter, accounted for nearly 12 percent of Googles total revenue of $80.54 billion in first-quarter 2024.

Google bested Wall Street expectations of $78.59 billion during its first fiscal quarter of the year. The company also beat Wall Streets expectations for YouTube advertising revenue and cloud revenue.

Parent Alphabets stock climbed more than 12 percent in after-hours activity on news of the earnings results.

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Google Cloud Posts 28 Percent Revenue Jump In Q1 2024 Thanks To AI, Says CEO - CRN